Ganesh Chaturthi 2016: Twitter launches special emoji
This year, Twitter joins the festive fervor by introducing a special Lord Ganesha Twitter emoji that Indians can Tweet to welcome the much-loved god home on Monday, 5th September. When people Tweet using #HappyGaneshChaturthi, #GaneshChaturthi, #गणेशचतुर्थी, #Ganeshotsav, #गणेशोत्सव, a Lord Ganesha emoji will be started next to the hashtag. The emoji has gone live since September 4 and will be active until the last day of celebrations September 16.
On Friday Micro-blogging website Twitter announced a special emoji for Ganesh festival to delight millions of its users.
“We are launching a special Twitter emoji for Ganesh Chaturthi to delight our millions of Indian users celebrating this moment,” said Viral Jain, Head (Media partnerships), Twitter India, in a statement.
For the duration of the festival, people on Twitter can share pictures and videos of their favorite pandals, street processions, decorations, food and sweets and traditional clothes, among others. This isn’t the first time that Twitter has made emojis for events taking place in India. The micro-blogging site has made emojis for important occasions such as Independence Day, Republic Day, and the International Day of Yoga. The first ever made emoji was for Diwali. #HappyDiwali emoji received almost 1.8 million tweets.The newest emoji that Twitter created for India was on International Yoga Day which was a Padmasana position.
According to Viral Jani, Head Media partnerships, Twitter India, “Twitter is the best way to see what’s happening in your world right now, and we are the live connection to India’s cultural diversity, festivals, languages in the spirit of unity. Over the past year, we have seen the nation come together over cultural moments such as Diwali and even local moments such as Makar Sankranti in Gujarat. We are launching a special Twitter emoji for Ganesh Chaturthi to delight our millions of Indians celebrating this local cultural”
During the festival, people on Twitter can share photos and videos of their favourite pandals, decorations, street processions, food and sweets and traditional clothes, among others.
In the past, Twitter has celebrated the Indian culture by declaring customized emojis for important moments such as Republic Day, Independence Day, and the International Day of Yoga. The first-ever Diwali emoji was declared in November 2015 and the #HappyDiwali emoji received 1.8 million Tweets.
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